Co-founder / CPO / Product Experience Lead / Product Designer
Hey, I'm Nicklas
I firmly believe in the transformative power of design and technology to create extraordinary experiences and change lives. My decade of experience, culminating in designing a growing and profitable marketplace with over 500m DKK GMV and 900k buyers & sellers, attests to this. Exit to Vinted in March 2024.
Co-founder / CPO / Product Experience Lead / Product Designer
Hey, I'm Nicklas
I firmly believe in the transformative power of design and technology to create extraordinary experiences and change lives. My decade of experience, culminating in designing a growing and profitable marketplace with over 500m DKK GMV and 900k buyers & sellers, attests to this. Exit to Vinted in March 2024.
Co-founder / CPO / Product Experience Lead / Product Designer
Hey, I'm Nicklas
I firmly believe in the transformative power of design and technology to create extraordinary experiences and change lives. My decade of experience, culminating in designing a growing and profitable marketplace with over 500m DKK GMV and 900k buyers & sellers, attests to this. Exit to Vinted in March 2024.
Co-founder / CPO / Product Experience Lead / Product Designer
Hey, I'm Nicklas
I firmly believe in the transformative power of design and technology to create extraordinary experiences and change lives. My decade of experience, culminating in designing a growing and profitable marketplace with over 500m DKK GMV and 900k buyers & sellers, attests to this. Exit to Vinted in March 2024.
In short
I'm a Digital Product Designer by heart aspiring to be CPO. I have a flair for leading and crafting engaging user experiences in the vibrant marketplace sector and I've successfully navigated the startup terrain, boosting growth with effective design solutions. Armed with a BSc in Communications and Informatics from Roskilde University and a Media Graphic Design degree from Copenhagen Tech Academy, my foundation in design is as robust as it is creative.
Experience
Trendsales (Exit to Vinted), 2024-
Head of Product Experience & Design
WIP.
WIP.
Trendsales, 2023.
Head of Product Experience & Design
Defining Vision and Strategy for Product Experience with CTO/CPO.
Establishing and implementing framework for Product Discovery, Ideation & Design Critique.
Creating framework for Continuous Discovery with +6.000 unique engagements on a Community Board I introduced along with a User Panel joined by 500 engaged users and 50 feature build testers.
Besides strategic work, one of my crucial accomplishment in this role was diminishing expired buyer requests by approximately 44% as well as increasing accepted buyer requests with 4.5%.
Honorable mentions was leading the discovery and design of new features like Customizations, Video Listings, Materials, Quick Checkout and more. Finally a passion project of mine came to life as I lead concept and Design for marketplace production of packaging solution.
Defining Vision and Strategy for Product Experience with CTO/CPO.
Establishing and implementing framework for Product Discovery, Ideation & Design Critique workshops.
Developing Design and UX principles to guide Product Design and Experience work.
1:1 Professional Development with Product Designers.
Created a framework for Continuous Discovery (CD) & launched a Community Board giving our team more than +6.000 unique engagements along with a User Panel joined by 500 highly engaged users and 50 feature build testers.
Leading Product Designers, Researcher and PM to work on sell-through improvements.
Leading our team to reduce expired buyer requests by 44% as well as increasing accepted buyer requests with 4.5%.
Honorable mentions was leading the discovery and design of new features like Customizations, Video listings, Materials and material filtering, Quick Checkout and more.
Finally a passion project of mine came to life as I lead concept and Design for marketplace production of packaging solution.
Trendsales, 2017-2022
Lead Product Designer
Overall I lead the Discovery, UX & Design of mobile apps and website.
Establishing our Product Design Language System and Brand CVI along with freelancers.
Co-created new company Brand platform along with internal stakeholders and freelance Brand Designer.
Lead the migration flow concept work and platform UX copywriting resulting in a highly successful migration of Tradono and Trendsales.
Heading up UX, Copywriting and Design for the transactional system that ultimately moved our marketplace from chit chat to a secure transactional marketplace we grew from 3m DKK (2018) to 538m DKK (2023). I believe this achievement was vital in turning several years of negative annual results, into a profitable business in 2021.
Honorable mentions: Trade Resolution System UX, Shop Promotions, Customizations, Dynamic Marketing Components, Seller & Buyer Universe and much more.
Overall I lead the Discovery, UX & Design of mobile apps and website.
Establishing our Product Design Language System and Brand CVI along with freelancers.
Co-created new company Brand platform along with internal stakeholders and freelance Brand Designer.
Lead the migration flow concept work and platform UX copywriting resulting in a highly successful migration of Tradono and Trendsales.
Heading up UX, Copywriting and Design for the transactional system that ultimately moved our marketplace from chit chat to a secure transactional marketplace we grew from 3m DKK (2018) to 538m DKK (2023). I believe this achievement was vital in turning several years of negative annual results, into a profitable business in 2021.
Honorable mentions: Trade Resolution System UX, Shop Promotions, Dynamic Marketing Components, Seller & Buyer Universe and much more.
Tradono, 2014-2016
Co-founder – Solo Designer & more
With world class engineers and business co-founders I’m proud to have started Tradono, an online second-hand marketplace which we grew from scratch to reach more than 750,000 users in Denmark in less than two years and in 2017 getting 40k new Danes on the platform every month.
As the only designer on the team, I was responsible for UX, Product Design and Brand. In this role, I could see first-hand how good design, strong tech and a super user-centric approach can bring success and growth to a business. It was an amazing journey — one that fills me with pride and a sense of achievement.
In 2017, we took over incumbent, Trendsales. Merged platforms, continuing with the Trendsales brand and the technology from Tradono since 2019.
Idomove, 2012-2013
Co-founder – Solo Designer
At the end of 2014 Idomovers almost reached an astonishing 1,300,000,000 steps using the Idomove platforms as motivation – that's almost 19 times around the planet on foot! I think it is safe to say that we have made people move. Idomove motivates people using gamification principles and quantified self technologies.